Garment features ventilation tubes integrated into the fabric that help regulate astronaut temperature Heather Khalifa/REUTERS The Italian brand Prada presented this Sunday (07) a base layer designed for astronauts from the American space agency NASA, in a new collaboration with Axiom Space, a company specializing in space infrastructure. The garment, called Liquid Cooling and Ventilation Garment, was designed to be worn close to the body and features ventilation tubes integrated into the fabric. Its function is to help regulate the temperature of astronauts during space missions. Clothing for Moon travel The presentation took place at a Prada store in Manhattan, United States. The new product expands the Italian brand's presence in the space sector, following the collaboration announced in 2024 for the development of a spacesuit intended for future NASA missions.
The model is planned for use within the Artemis program, which aims to return humans to the Moon. According to current plans, Artemis 3 is scheduled for 2027 and Artemis 4 for 2028. Now on g1 Fashion and space: from inspiration to real participation The relationship between fashion and space is not new.
For decades, space design has served as inspiration for collections, campaigns, and products from various brands. Prada, however, has gone beyond the simple appropriation of aesthetic references and has begun to participate directly in the development of equipment related to space missions. The initiative coincides with a period of renewed interest in space exploration, commercial spaceflights, and future crewed missions to the Moon.
Industry analysts point out that this type of project allows luxury brands to associate themselves with technological innovation and gain visibility among potential high-net-worth customers attracted by space tourism. Emerging market in space Private companies such as Blue Origin and SpaceX have launched projects related to this emerging market. Other fashion brands have also participated in similar initiatives.
Under Armour collaborates with Virgin Galactic on the development of clothing for spaceflights, while Columbia Sportswear has worked with Intuitive Machines on textile technologies for space applications. Prada's initiative also occurs at a complex time for the luxury sector, which is trying to recover after two years of slowdown and an international context marked by economic and geopolitical uncertainties. Air leak on the ISS raises alarm about the space station's wear and tear NASA announces Artemis III crew members, a test mission for future Moon trips.
Sign in to comment on this article.
No approved comments yet.